The proliferation of news sources and satire, as well as the ease and speed of social media — combined with readers' short attention spans and tendency to just read the headlines make it easy for readers to fall for fake news. Some websites have taken on the mission of fact-checking rumors, health claims, and political claims -- particularly those that show up often in social media.
Fact checking: Science and Medicine
“Fake news websites (also referred to as hoax news) deliberately publish hoaxes, propaganda, and disinformation — using social media to drive web traffic and amplify their effect" (Wikipedia).
The proliferation of news sources and satire, as well as the ease and speed of social media — combined with readers' short attention spans and tendency to just read the headlines make it easy for readers to fall for fake news. ("Everyone can be duped by fake news, experts say as satire sites multiply").
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