The Entrepreneur's Guide to Writing Business Plans and Proposals by
Designed for those who want to take charge of their lives by starting a business, The Entrepreneur's Guide series provides practical, accessible, and authoritative advice on all the major issues in establishing and growing a new venture.
Persuasive Business Proposals by
"With over 40,000 copies sold, the first edition of Persuasive Business Proposals helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the author’s winning strategies for today’s global business environment. By cutting through the confusion, and providing dozens of real-world examples, this updated version provides step-by-step instructions for crafting value-centered, recipient-specific proposal packages, with all-new discussions on: * How to increase business using new communication channels from e-mail and electronic submissions to PDF, HTML, and others * The Seven Worst Proposal Mistakes illustrated with real-world examples This is an essential book for anyone seeking to win contracts and sell projects."
How to Write Better Business Letters by
Updated to reflect uses of current word processing software and Internet communication, as well as to review standard business correspondence formats, this book instructs on how to write effective examples of every kind of business letter. It presents about 75 model letters in categories that include credit applications, letters of inquiry, orders of goods and services, formal business announcements, letters of recommendation, and sales promotional letters of the type used by direct marketers. This book also features examples of different letter formatting styles. The newly expanded chapter on e-mail correspondence includes discussion of effective presentation of Internet résumés.
The Listening Leader by
In today's complex, fast-paced, high-intensity organizations, effective communication is paramount. But all too often, messages are misinterpreted, ignored, or missed altogether--stifling creativity, dampening morale, and even threatening achievement of basic goals. Harris's book is about improving communication by focusing on listening, and, in the process, developing more effective leadership skills throughout the organization. It explores ways in which managers and employees alike can elevate listening to the level of influence-to maximize conversational value and relationships through response and feedback. The Listening Leader integrates insights from management and psychology to offer practical techniques for overcoming common barriers to effective listening. With tips for keeping listening sharp and advice for boosting memory and recall, Harris provides readers with the tools to engage in much more productive dialogue with colleagues, supervisors, employees, and customers, as well as within relationships beyond work. The Listening Leader demonstrates that turning listening from a passive, compliant activity into an active, influential one contributes to more dynamic, trusting, collaborative, candid--and profitable--relationships through which everyone benefits.
Bridging the Culture Gap by
Praise and Reviews "As an American who has worked in Europe for the past 3 years, I find Bridging the Culture Gap to be a practical guide for communicating and influencing across cultures. The authors use authentic and engaging anecdotes, which will help readers to understand their own culture, and other`s reactions to it in the context of everyday business." Gary Kuusisto, Director, European Learning & Development, The Gillette Company "This book gives you a practical insight into cross-cultural communication in business today, based in part on the Canning team`s deep experience in training over 1,000 managers and specialists in a unique Franco-Japanese adventure. Every International professional should find food for thought in this book." Francois Foix, Human Resources Coordinator, Renault-Nissan "Full of real-life examples and practical advice which reflects the experience and skills of its masterful but unpretentious authors." Andreas Molck-Ude, Head of Africa and Middle East Division, Munich Re "Canning offers tough and intensive training, but brilliant results. I believe this book will do the same thing for anyone looking for success in cross-cultural business." Takashi Kashiwagi, Head of Global Regulatory Approvals and Marketing Support, Aventis Japan As globalization gathers momentum, the contact between business people from other countries is becoming more frequent. The more national boundaries a company crosses, the greater the scope for misunderstanding and conflict. To succeed internationally, it is essential to be able to break the barriers of culture, language and set patterns of thinking. Bridging the Culture Gap, written by two of Canning's most experienced trainers, is a distillation of many years' work and is based on the real-life business situations of their international clients. You'll find out how to: interpret the party line communicate with style get your message across play the conversation game be sensitive to other cultures mind your manners avoid the usual faux pas win the deal and so much more. Packed with fascinating cases, cultural awareness scales, communication style tests and practical tips, this lively guide will help anyone - of any nationality - to become a better communicator. Whether you're planning to give a presentation to a cross-cultural group or about to negotiate with an overseas client, Bridging the Culture Gap will ensure that your cultural awareness antennae are well tuned.
The Exceptional Presenter by
It's often reported that the number one fear among American adults is public speaking, but in today's competitive business world, effective communication is a crucial skill -- and the cost of being less than effective is high. From the White House to boardrooms worldwide, Tim Koegel has strengthened the presentations, media relations, and communications skills of CEOs and leaders with his renowned coaching abilities. THE EXCEPTIONAL PRESENTER lays out his techniques in a format perfectly suited to today's busy world. Originally released in limited distribution, THE EXCEPTIONAL PRESENTER has sold over 50,000 copies and has been an airport business bestseller with Hudson Group for more than a year. In this no-nonsense, blow-by-blow handbook, readers will learn how to infuse any type of presentation with energy, confidence, and verve. Whether speaking at a local PTA meeting or national press conference, you will exceed your audience's expectations every time.
Presenting to Win by
In Presenting to Win: Persuading Your Audience Every Time, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences--and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all--and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation--and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors.
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